Posts

A New Type of Research Offering

What’s in Today’s Report:

  • A New Type of Research from Sevens Report – Introducing “Special Reports”
  • Economic Takeaways – CPI and Empire State Manufacturing Tamp Down Dovish Policy Hopes
  • Why September Rate Cut Odds Are Receding (Slightly)

Futures are little changed while there is a tentative bid in the bond market as investors continue to digest the June CPI release and look ahead to more earnings today.

Economically, U.K. CPI rose +0.2% to 3.6% y/y vs. (E) 3.4% which is bolstering the pound and weighing modestly on the dollar index this morning as well as capping a rebound in bonds.

Looking into today’s session, the second important inflation print of the week is due to be released before the bell with PPI (E: 0.2% m/m, 2.5% y/y), and Core PPI (E: 0.2% m/m, 2.7% y/y) scheduled for 8:30 a.m. ET while Industrial Production (E: 0.1%) will be released at 9:15 a.m. ET.

A busy week of Fed speak also continues with multiple officials delivering remarks today including Barkin (8:00 a.m. ET), Hammack (9:15 a.m. ET), and Barr (10:00 a.m. ET).

The market will be looking for any signs of “cooler” inflation or modest slowing in growth to rekindle September rate cut hopes which would offer fresh support for the equity market rally.

Finally, earnings season continues with multiple notable companies releasing quarter results today including ASML ($5.94), BAC ($0.86), GS ($9.43), MS ($1.93), JNJ ($2.66), PGR ($4.30), UAL ($3.86), and KMI ($0.28).

A Tale of Three Markets (And Playbooks for Each)

What’s in Today’s Report:

  • A Tale of Three Markets (And Playbooks for Each)

Stock futures rallied to fresh all-time highs overnight thanks to news the U.S. government will ease restrictions on chip sales to China, specifically some of NVDA’s more powerful AI-chips as CPI data and big bank earnings loom.

There are a slew of potential market catalysts this morning starting with inflation data as CPI (E: 0.3% m/m, 2.7% y/y) and Core CPI (E: 0.3% m/m, 3.0% y/y) data for June will be released ahead of the bell along with one of the first July economic reports, the Empire State Manufacturing Index (-10.0).

Investors will be looking for data that pushes back on stagflation or hard landing scenarios to keep the stock rally going.

Additionally, there are multiple Fed officials scheduled to speak including Bowman (9:15 a.m. ET), Barr (12:45 p.m. ET), Barkin 1:00 p.m. ET), and Collins (2:45 p.m. ET). The market will be looking for positive economic commentary and/or hints of a potential rate cut this month.

Finally, today also marks the unofficial start to Q2 earnings season with several big banks and other noteworthy U.S. companies reporting results including: JPM ($4.51), C ($1.61), BLK ($10.78), WFC ($1.41), BK ($1.74), STT ($2.36), JBHT ($1.34). The stronger the corporate results, the better as strong earnings growth is priced in for the year ahead with equities trading at current levels.

Are Stock Vigilantes Coming to this Market?

What’s in Today’s Report:

  • Are Stock Vigilantes Coming to this Market?
  • Weekly Market Preview: Do tariffs start to boost inflation this month?
  • Weekly Market Preview: Important inflation and growth updates this week.

Futures are modestly lower following more tariff threats over the weekend.

President Trump announced 30% tariffs on the EU and non-USMCA goods from Mexico starting August 1st, although the modest decline in markets still implies investors think tariff rates will be negotiated lower ahead of the deadline.

Economically, the only notable number overnight was Chinese exports, which beat expectations (5.8% vs. (E) 5.0%).

This week is an important one from an economic standpoint as we’ll get important updates on inflation (via CPI & PPI) and growth (via retail sales), but the week starts quietly as there are no notable economic reports today.

On earnings, the Q2 reporting season begins to heat up this week via big bank earnings, although today the only notable report to watch is FAST ($0.28).

Markets Hold Up Despite Tariff Risk, Sevens Report Urges Caution

Tom Essaye warns a deeper selloff is possible if negative headlines persist


US Stocks End Slightly Lower in Week Roiled by Tariff Headlines

TARIFF UNCERTAINTY LOOMS OVER MARKETS HEADING INTO THE WEEKEND

U.S. stocks ended slightly lower Friday after a volatile week driven by ongoing tariff headlines. While markets showed notable resilience, the risk of escalation remains very real, according to Tom Essaye, founder of Sevens Report Research.

“Markets have been impressively resilient… but if negative trade headlines continue, don’t be surprised if this early selloff accelerates.”
Tom Essaye, Sevens Report

Essaye emphasized that tariff rates may climb far higher than expected, and the market may be underpricing the potential fallout.

“…because tariff rates are possibly going much, much higher than previously expected.”

With investor focus shifting toward the Fed’s next move and earnings season ahead, any further deterioration in trade sentiment could trigger renewed volatility.

Also, click here to view the full article featured on Bloomberg published on July 11th, 2025. However, to see the Sevens Report’s full comments on the current market environment sign up here.


If you want research that comes with no long term commitment, yet provides independent, value added, plain English analysis of complex macro topics, then begin your Sevens Report subscription today by clicking here.

To strengthen your market knowledge take a free trial of The Sevens Report.


Join hundreds of advisors from huge brokerage firms like Morgan Stanley, Merrill Lynch, Wells Fargo Advisors, Raymond James, and more! To start your quarterly subscription and see how The Sevens Report can help you grow your business, click here

Earnings Drive S&P 500 Higher As Tariff Uncertainty Clouds Outlook

Tom Essaye says unclear trade policy could block rate cuts and slow growth


S&P 500 at Record as Corporate Earnings Offset Tariff Jitters

RECORD HIGHS MET WITH POLICY RISKS AHEAD OF FED’S NEXT MOVE

The S&P 500 opened at record levels on Thursday, lifted by strong corporate earnings—but not all strategists are celebrating.

Tom Essaye, founder of Sevens Report Research, warns that persistent tariff uncertainty could reduce the chances of a September rate cut and heighten the risk of a broader economic slowdown.

“There’s zero chance we’ll have tariff clarity by Aug. 1, which makes a July rate cut impossible.”
Tom Essaye, Sevens Report

According to Essaye, the “consistently delayed” tariff timeline is already having a practical impact by extending the higher-for-longer rate environment.

“The practical impact… is to reduce the chances of a September rate cut.”

Without a clear trade policy resolution, investors may soon be forced to weigh strong earnings against an increasingly restrictive policy backdrop.

Also, click here to view the full article featured on Bloomberg published on July 10th, 2025. However, to see the Sevens Report’s full comments on the current market environment sign up here.


If you want research that comes with no long term commitment, yet provides independent, value added, plain English analysis of complex macro topics, then begin your Sevens Report subscription today by clicking here.

To strengthen your market knowledge take a free trial of The Sevens Report.


Join hundreds of advisors from huge brokerage firms like Morgan Stanley, Merrill Lynch, Wells Fargo Advisors, Raymond James, and more! To start your quarterly subscription and see how The Sevens Report can help you grow your business, click here

Bitcoin/Crypto Monthly Update

What’s in Today’s Report:

  • Bitcoin/Crypto Monthly Update

Futures are modestly lower following more tariff increases and escalation in the tensions between the White House and Fed.

President Trump increased tariff rates on non-USMCA goods from Canada to 35% and threatened to increase the baseline tariff on all imports to 15% – 20% (from 10%).

Tensions between the White House and Fed rose on Thursday, as the Office of Management and Budget is now investigating the Federal Reserve building renovation.

Today there are no economic reports so trade headlines will be in focus, including the tariff rates on the EU and Taiwan.  Markets have been impressively resilient this week in the face of potentially dramatic tariff escalation, but if negative trade headlines continue throughout the day, don’t be surprised if this early selloff accelerates because tariff rates are possibly going much, much higher than previously expected.

Sevens Report Updates S&P 500 Outlook: Here’s What Could Happen Next

Midyear valuation scenarios show limited upside—and real downside risk if key levels break


S&P 500: Exploring best- and worst-case scenarios for H2 2025

S&P 500 STARTS H2 2025 PRICED TO PERFECTION, SAYS SEVENS REPORT

With markets hovering near all-time highs, Sevens Report Research has released its updated valuation targets for the S&P 500—and the range of potential outcomes for the rest of 2025 is wide.

“Markets are largely priced to perfection at the start of H2’25.”
Sevens Report

Under the baseline scenario, based on projected 2026 earnings of $295/share, Sevens pegs fair value between 6,195 and 6,343, with 6,269 acting as a technical midpoint.

  • 6,195 = near-term support

  • 6,269 = technical pivot

  • 6,343 = upside resistance

A break above this range could lead to a “better-if” rally scenario:

  • Target: 6,600

  • Assumes $300/share in earnings and a 22× multiple

  • Represents only ~6% upside from recent levels

  • A move above 6,600 could open the door to 6,860, the 161.8% Fibonacci extension

But downside risks remain in a “worse-if” case:

  • Target range: 4,675–4,950

  • Assumes $275/share EPS and a 17–18× multiple

  • Midpoint: 4,813, a “technically critical” level

  • Weekly close below 4,813 could trigger a deep bear market toward 3,675

“A collapse of that magnitude may sound far-fetched, but history shows it wouldn’t be unprecedented.”

With valuations stretched and catalysts limited, Sevens cautions that investor focus should now shift to earnings quality, macro stability, and technical levels that could define the second half of the year.

Also, click here to view the full Investing.com article featured on Yahoo Finance published on July 9th, 2025. However, to see the Sevens Report’s full comments on the current market environment sign up here.


If you want research that comes with no long term commitment, yet provides independent, value added, plain English analysis of complex macro topics, then begin your Sevens Report subscription today by clicking here.

To strengthen your market knowledge take a free trial of The Sevens Report.


Join hundreds of advisors from huge brokerage firms like Morgan Stanley, Merrill Lynch, Wells Fargo Advisors, Raymond James, and more! To start your quarterly subscription and see how The Sevens Report can help you grow your business, click here.

Two Ways Tariff Policy Could Hurt Stocks (Even If TACO is True)

What’s in Today’s Report:

  • Two Ways Tariff Policy Could Hurt Stocks (Even If TACO is True)

Futures are slightly lower following a quiet night of news as markets digest the latest tariff threats.

Tariff threats from the administration have intensified over the week including the 50% tariff on copper imports and 50% tariff on Brazilian imports, but markets continue to largely ignore them and view it all as a negotiation.

Today focus will be on economic data, trade headlines and earnings.  Starting with the data, the key report today is Jobless Claims (E: 238K) and markets will want to see continued stability to further support last Friday’s good jobs number (and push back on any slowdown fears).  There are also three Fed speakers today, Musalem (10:00 a.m. ET), Waller (1:15 p.m. ET and Daly (2:30 p.m. ET), but they shouldn’t move markets.

On trade, markets are still waiting for updates on the EU and Taiwan.  A “deal” with the EU would further reduce trade anxiety while a letter would likely (slightly) escalate trade anxiety.

Finally, the Q2 earnings season starts (effectively) today and some reports we’re watching include:  DAL ($2.01), CAG ($0.59), LEVI ($0.14), PSMT ($1.16), WDFC ($1.43).

 

It’s Not Too Late To Send Clients A Quarterly Letter!

If you are behind on your quarterly letter, please let us help!

You can have a quality quarterly letter ready to send to clients by the end of the day! 

Our Q2 ’25 Quarterly Letter was delivered to subscribers last week, complete with compliance backup and citations. We continue to get feedback about how it is saving advisors time and helping them communicate with their clients in this headline driven market!

You can view our Q1 ’25 Quarterly Letter here.

To learn more about the product (including price), please click this link.

If you’re interested in subscribing, please email info@sevensreport.com.

July MMT Chart: New S&P 500 Targets to Watch

What’s in Today’s Report:

  • July MMT Chart: New S&P 500 Targets to Watch

U.S. equity futures are mostly higher, albeit modestly so while global bond yields are steady as investors continue to digest this week’s latest tariff headlines and broader trade war developments.

Economically, Chinese CPI edged up +0.1% vs. (E) -0.1% y/y in June while PPI fell -3.6% vs. (E) -3.2% y/y last month.

Looking into today’s session, there is one lesser-followed economic report due to be released: Wholesale inventories (E: -0.3%) but the reports shouldn’t materially move markets.

Moving into the afternoon, there are two potential catalysts to watch: A 10-Yr Treasury Note auction at 1:00 p.m. ET (foreign demand for yesterday’s 3-Yr auction was light and more of the same today would put upward pressure on yields and likely weigh on stocks), and the release of the June FOMC Meeting Minutes (2:00 p.m. ET) which could shed more light on the timeframe for the Fed’s next rate cut.

Bottom line, the economic calendar and Fed speaker circuit both remain light/thin today as has been the case all week which will leave investors primarily focused on very fluid tariff headlines and sentiment towards the broader global trade war. The more progress towards concrete deals, the better for risk assets while any further escalations are likely to further weigh on stocks in thin summer trade.

Stock Futures Dip as Tariff Pressures Build — Sevens Report Warns of Long-Term Risks

Tom Essaye on why markets may be ignoring the true cost of rising global tariffs


Stock futures point to declines as investors face tariffs ‘much higher than anything in decades’

After a strong finish last week, U.S. stock futures pointed to modest declines Monday morning as investors began to confront the growing scale of global tariffs.

According to Sevens Report Research, markets may be underestimating the long-term impact of the tariff wave—one unlike anything seen in decades.

“Tariffs are already coming in higher than markets expected and much higher than anything in decades.”
Tom Essaye, Sevens Report

Founder Tom Essaye pointed to new trade deals and policy changes across major economies:

  • Vietnam just signed a deal with 20% baseline tariffs and 40% tariffs on rerouted goods

  • China: 30% tariffs

  • UK: 10% tariffs

  • “A soon-to-be host” of other countries are following suit

Despite this, the S&P 500 closed at a record high last week, with momentum continuing to push stocks upward. But Essaye cautioned that these risks are compounding beneath the surface:

“While the path of least resistance is higher… there are real risks building in the distance.”

He also noted that while the recently passed tax and spending bill may provide near-term stimulus, it will increase the national deficit in coming years—adding another layer of risk for investors to consider.

Also, click here to view the full MarketWatch article, published on July 7th, 2025. However, to see the Sevens Report’s full comments on the current market environment sign up here.


If you want research that comes with no long term commitment, yet provides independent, value added, plain English analysis of complex macro topics, then begin your Sevens Report subscription today by clicking here.

To strengthen your market knowledge take a free trial of The Sevens Report.


Join hundreds of advisors from huge brokerage firms like Morgan Stanley, Merrill Lynch, Wells Fargo Advisors, Raymond James, and more! To start your quarterly subscription and see how The Sevens Report can help you grow your business, click here.