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An Interesting Chart to Show Clients

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What’s in Today’s Report:

  • An Interesting Chart to Show Clients

Futures are little changed despite an underwhelming night of earnings and higher oil prices.

Earning overnight were disappointing, as TSLA, IBM and SAP all missed earnings or cut guidance.

Geo-politically, the U.S. sanctioned Russian oil companies Lukoil and Rosneft, causing a 5% spike in oil prices.

Today we do get some economic data via the Chicago Fed (E: -0.12) and Existing Home Sales (E: 4.06 million).  Neither report is normally a market mover, but given the lack of other data, the reports have the potential to move markets.  Solid readings (so in line with expectations) that show stable growth will be the best case for stocks.

Earnings season continues and after a very strong start last week, results this week have been much more mixed.  Reports we’re watching today include:  INTC ($-0.12), AAL ($-0.27), FCX ($0.41), HON ($2.56),  NEM ($1.29), F ($0.38),and  TMUS ($2.42).

October Bitcoin & Cryptocurrency Update

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What’s in Today’s Report:

  • Monthly Bitcoin & Crypto Update (October)

U.S. equity futures are flat while most overseas stock markets traded lower overnight as global investors book profits amid historically high valuations and an uncertain macroeconomic outlook given the ongoing government shutdown.

Economically, Japanese PPI held steady at 2.7% vs. (E) 2.5% in September, a slightly “warm” print that supported a modest rally in the yen overnight.

Looking into today’s session, there is one noteworthy private sector economic report to watch today: Consumer Sentiment (E: 54.0, 1-Yr Inflation Expectations: 4.5%) and the results could move markets as the government shutdown has resulted in a prolonged void in official growth/inflation data this week (the better the headline and cooler the inflation outlook, the better for stocks).

Additionally, there are two notable Fed speakers today: Goolsbee (9:45 a.m. ET) and Musalem (1:00 p.m. ET), and the more dovish the commentary, the better for risk assets.

Signs of an AI bubble and an increasingly stressed consumers could dampen enthusiasm for stocks, says Tom Essaye.

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Signs of an AI bubble and an increasingly stressed lower-income consumer could dampen investors’ enthusiasm for stocks, says Tom Essaye

Three scenarios that could spook stocks in October, according to a Wall Street veteran

Signs of an AI bubble and an increasingly stressed lower-income consumer could dampen investors’ enthusiasm for stocks, says Tom Essaye, founder of the Sevens Report.

There are a few things that could spook investors in October, or the coming months.

As Halloween decorations start to appear in storefronts and on front porches across the U.S., one Wall Street veteran has decided to take a closer look at three scenarios that could spook markets as the fourth quarter gets underway.

“Over the weekend, my family and I decorated our house and yard for Halloween. While doing so, it dawned on me that much of the financial media and analyst community isn’t accurately portraying this market reality: The outlook for stocks and risk assets remains positive, but if things start to turn bad, the situation becomes downright scary from a return standpoint,” said Tom Essaye, founder and president of Sevens Report Research, in commentary shared with MarketWatch.

Also, click here to view the full article featured on Barron’s published on October 3rd, 2025. However, to see the Sevens Report’s full comments on the current market environment sign up here.

If you want research that comes with no long term commitment, yet provides independent, value added, plain English analysis of complex macro topics, then begin your Sevens Report subscription today by clicking here.

To strengthen your market knowledge take a free trial of The Sevens Report.

Join hundreds of advisors from huge brokerage firms like Morgan Stanley, Merrill Lynch, Wells Fargo Advisors, Raymond James, and more! To start your quarterly subscription and see how The Sevens Report can help you grow your business, click here.

‘TACO Trade’: What to know about the term Donald Trump doesn’t want to hear again

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The term “TACO trade” took off across most media platforms on Wednesday, and if you are just now catching up and wondering what that’s all about … well, it doesn’t have a thing to do with Taco Bell.

It does have everything to do with President Donald Trump and his on-again, off-again tariff policies. And Trump is not too happy to hear it.

“But the Trump tariff dip,” Tom Essaye of the Sevens Report said. “Essentially, Trump has proven to investors that he won’t actually follow through with draconian tariffs. As such, any sell-off following a dramatic tariff threat should be bought.”

Trump was asked about the term on Wednesday, and he claimed it was the first time he had heard of it. He also, clearly, did not appreciate it.
To read the full article from Penn Live from May 29, 2025 click here.

TACO Trump goes viral, as analyst confirms the US President does ‘chicken out’

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It didn’t take long for social media to jump on to US President Donald Trump’s latest, unedifying nickname.

Earlier this month, Financial Times columnist Robert Armstrong coined an acronym to describe a popular trading strategy centered around Trump’s start-and-stop tariff policies – TACO (Trump Always Chickens Out).

So does Trump always chicken out?

According to a note to subscribers on Thursday from respected Wall Street market analyst Tom Essaye, the answer is yes.

In the note, the Sevens Report Research founder pointed to Trump’s decision to exempt goods subject to the US-Mexico-Canada Agreement from additional tariffs on Mexico and Canada, significantly reducing their sting. To read the full article on The New Daily from May 29, 2025 click here.

Get access to the full Sevens Report issue on this topic—plus two weeks of free, no-obligation market insights built for advisors. 📩 Start your trial here: click here.

Advisors at top firms like Morgan Stanley, Merrill, Wells Fargo, and Raymond James already subscribe. Ready to see why?
👉 Start your quarterly subscription here: click here.

Trump pushes back on characterization of ‘TACO’ strategy: ‘It’s called negotiation’

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President Donald Trump pushed back on Wednesday on the characterization of his tariff policy as “chickening out” after he announced and then paused tariffs on other countries multiple times.

Trump objected to the description when asked by a reporter, saying it was part of his wider strategy.

Announcements of trade deals, tariff deadline extensions, and the lowering of tariffs all helped contribute to a market revival after an initial crash. The market has now regained most of its value, partially due to the TACO strategy.

“So, the returns are somewhat conclusive: The TACO trade has worked and buying stocks on extreme tariff-related threats has worked,” Tom Essaye, founder of Sevens Report Research, said, according to Market Watch. To read the full piece on Washington Examiner, from May 28, 2025, click here.

Get access to the full Sevens Report issue on this topic—plus two weeks of free, no-obligation market insights built for advisors. 📩 Start your trial here: click here.

Advisors at top firms like Morgan Stanley, Merrill, Wells Fargo, and Raymond James already subscribe. Ready to see why?
👉 Start your quarterly subscription here: click here.

 

Why the ’TACO Trade’ still matters for your portfolio

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Investing.com — Over the past 48 hours, the term ‘TACO Trade’ has been widely circulated on social media and even made it to the White House. TACO is an acronym for “Trump Always Chickens Out”, which suggests that despite his tough talk on tariffs, he will always back down in the end.

Trump was asked about the TACO trade on Wednesday, enraging the President. “… don’t ever say – what you said, that’s a nasty question,” Trump slapped back when asked about it.

The TACO trade is the new Trump trade. Here’s what to know about the meme ruling the stock market.

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  • A new acronym is making its rounds on Wall Street: TACO
  • “Trump Always Chickens Out” refers to markets betting on Trump walking back tariff proposals.
  • Trump called the TACO moniker “nasty” when asked about it on Wednesday.

With TACO, investors have a new guiding principle.

“Buy the Trump tariff dip. Essentially, Trump has proven to investors that he won’t actually follow through with draconian tariffs,” Tom Essaye of the Sevens Report wrote on Wednesday. “As such, any sell-off following a dramatic tariff threat should be bought.”

Retail investors have adopted the strategy, with dip-buying at historic levels recently. But how long the TACO trade will remain effective depends on what happens after the tariff delays unwind over the summer.

Click here to view the full article in MSN.com from May 29, 2025.

Get access to the full Sevens Report issue on this topic—plus two weeks of free, no-obligation market insights built for advisors. 📩 Start your trial here: click here.

Advisors at top firms like Morgan Stanley, Merrill, Wells Fargo, and Raymond James already subscribe. Ready to see why?
👉 Start your quarterly subscription here: click here.

Assessing Market Performance from the April Lows

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What’s in Today’s Report:

  • Assessing Market Performance from the April Lows

Futures are slightly lower following a night of mixed earnings and economic data.

Earnings after the bell were decidedly mixed with some positives (MCHP, DELL) being offset by negative results (NTAP, GAP) and earnings are slightly weighing on futures.

Economically, Italian CPI beat estimates (1.9% vs. (E) 2.0%), further increasing expectations for a rate cut.

Today focus will be on the Core PCE Price Index (E: 0.1% m/m, 2.6% y/y) and a weaker than expected number will be positive for stocks and bonds as it would push back on inflation concerns and make a Fed rate cut later this year slightly more likely.

The other notable events today include two more economic reports, Consumer Sentiment (E: 52.0) and the Chicago PMI (E: 45.0) and a few Fed speakers: Bostic (12:20 p.m. ET), Daly (4:45 p.m. ET).

Trump Branded With Embarrassing Nickname Over Tariff Confusion

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Wall Street is beginning to understand the president’s roller-coaster foreign trade decisions with the help of a trendy acronym: TACO—or “Trump Always Chickens Out.”

The TACO theory was coined earlier this month by Financial Times columnist Robert Armstrong, adding a catchy name to the practice of loading up on stocks when Donald Trump first announces the tariffs and then selling when he ultimately backtracks on enforcing them.

In a Wednesday note obtained by Market Watch, Sevens Report Research founder Tom Essaye insisted that Trump does, in fact, always chicken out. So far, that’s been true for enacting additional tariffs on Mexico and Canada, postponing his “reciprocal” tariff plan on dozens of countries after his “Liberation Day” announcement went south, delaying a tariff on imports from the European Union, and smashing his plan to fine China, temporarily decreasing tariffs on Chinese products to 30 percent from 145 percent. Click here to view the full article in The New Republic on May 28, 2025.

Get access to the full Sevens Report issue on this topic—plus two weeks of free, no-obligation market insights built for advisors. 📩 Start your trial here: click here.

Advisors at top firms like Morgan Stanley, Merrill, Wells Fargo, and Raymond James already subscribe. Ready to see why?
👉 Start your quarterly subscription here: click here.